81% of Parents Would Be Happy if Their Child Went into Marketing as a Career

In August 2019, Perpetual Fostering asked 2,000 Mums and Dads in the UK to rate a series of jobs out of 10 in terms of how happy they’d be with each career choice for their children.

The survey found that Marketer was one of parents’ Top 20 most favoured careers for their children. What's more: 

 

80.8% of UK adults would be pleased if their child went into Marketing when they’re older. 

More parents in Wales want their children to become Marketers when they grow up than in any other part of the UK.

On average, parents would be happier if their child became a Marketer than a Police Officer, Estate Agent, Security Guard and other professions. 

Love Island Star and Reality TV Star were ranked lowest at the bottom of the list.

Doctor topped the list though, with 94% of parents saying they’d be pleased with this option.

Lisa Witter, Manager at Perpetual Fostering comments:

“It’s no surprise that so many parents favour Marketing based careers in the UK, particularly those who’ve already identified natural, innate creative abilities in their children. I think a career in Marketing is a fantastic opportunity to put those kinds of skills to good use. What’s more, Marketing roles also tend to provide reasonably good job security, as well as brilliant salaries and opportunities for career progression. Ultimately though, all options apart from Love Island Star scored above 5/10, suggesting parents really are proud of their children regardless of what career they end up in.”

2,000 parents polled by Perpetual Fostering using 3Gem Research in August 2019

Thanks to Perpetual Fostering for this guest blog post!